The Jayson Tatum series is Jordan Brand’s signature line for NBA star Jayson Tatum, designed with the themes of "lightweight agility and total control" in mind.
The shoes focus on delivering an ultra-light feel, enabling quicker movements and smoother drives. Featuring a Zoom Air unit for responsive cushioning and excellent court feel, the Tatum line is built with weight reduction as a priority, using minimalistic upper materials combined with solid midfoot support structures.
Design inspirations come from Tatum’s personal story, including his family, his hometown of St. Louis, and his motto: "Believe in Your Dreams." Each pair is not just built for performance, but also symbolizes Tatum’s perseverance and dream-chasing spirit.