Name: 550 BLACK GUM
Brand: NEW BALANCE
SKU: BB550BGU
Availability: OutOfStock

NEW BALANCE

Originally released in 1989 and designed by legendary sneaker architect Steven Smith. In 2018, the new assigned creative director Teddy Santis, saw the brand’s 90’s design catalog that include 990 V2, 1300 and 550. His interest of 550 made him rebuilt from scratch and finally released the model in 2020. The upper took the homage of the original structure but the midsole and outsole had an upgraded material. This chunky low-top looks become fashion industry new favorite.