AIR PRESTO HELLO KITTY 2022

The first iteration of the Nike Air Presto was born at the Sydney Olympics in 2000, Presto was marketed as the “t-shirt for your feet” as a way of boasting the sheer comfort and universality of the shoes. Nike’s fascination on building a running shoe that simulated the sensation of running barefoot was born through the development of the Presto and perhaps perfected in their Free running range.Hello Kitty’s collaboration with Nike was first partially realized in 2004, enlisting the help of Steven Smith and Hiroshi Fujiwara to design three pairs of Air Prestos as part of the animation’s 30th-anniversary celebrations. With a public launch falling through, an ultra-limited amount was distributed to friends and family. Almost two decades later, the duo now revisit the idea with a fresh white/blue take made available in family sizing.