SALOMON XT-4 OG WHITE LUNAR ROCK

SALOMON is founded in 1947 in Annecy, France – a lakeside Alpine town of canals and peach-colored palaces – the engineering-led brand first made skiing equipment and then skiwear and clothing, branching out into shoes in the early nineties. With its hard-wearing sneakers a firm favorite with trail runners, Salomon has always been built around function rather than fashion. In the past years,SALOMON sneakers have been worn by Kanye West and Rihanna, and hyped by streetwear blogs, SALOMON is as popular with stylists and sneakerheads as it is with Nordic skiers and Alpine trail runners. Its journey is a masterclass in finding a new audience while staying true to a brand’s core.