Founded in 1906 in Boston, New Balance started as an arch support company before evolving into one of the most iconic athletic brands globally. Known for its focus on function, comfort, and fit, the brand offers a wide range of sizes and widths. Its Made in USA and Made in UK lines are celebrated for premium craftsmanship, timeless designs, and performance roots—making New Balance a favorite across athletes, sneakerheads, and fashion lovers alike.